This is an official DOC from Google with tips for basic seo optimization and what they are looking for. Again this is only a basic entry level setup, but this should help many of you. Take the time to read it a few times and implement what you're missing and fix what you have in your site already that is incorrect.
http://static.googleusercontent.com/exte...-guide.pdf
http://static.googleusercontent.com/exte...-guide.pdf