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Does Google Insights score matte in search engine optimization? Is it used in rankings and PR calculation?
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Google Insights SEO?
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Google doesn't relate insight scores in calculating PR, But it involves in rankings and traffic. High Google insight score websites always performs better.
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Directly it doesn't affect web site PageRank but since ranking and performance are linked to PR then indirectly it's gotta have to affect PR in some ways.
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Google insights is there to tell you how to make your website fast cause load speed is a key factor in determining website search engine ranking position.
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