Does Google Insights score matte in search engine optimization? Is it used in rankings and PR calculation?
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Google Insights SEO?
Google doesn't relate insight scores in calculating PR, But it involves in rankings and traffic. High Google insight score websites always performs better.
Directly it doesn't affect web site PageRank but since ranking and performance are linked to PR then indirectly it's gotta have to affect PR in some ways.
Google insights is there to tell you how to make your website fast cause load speed is a key factor in determining website search engine ranking position.
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