How To Estimate Web Traffic and Site Statistics?

I am trying to rank my site high in the search engine and I am basically spying on the high ranking websites that are targeting the same keywords or have the same niche, anyways I am wondering if it's possible to get accurate data on the website traffic, rankings, earnings and so on?

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Try Alexa.com "Alexa - The Web Information Company" or Spyfu.com "Search Marketing Research & Tracking | SpyFu SEM Tools" these sites are pretty good at estimating website traffic, earnings, whenever the site is using Adwords and more!

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