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How important Mobile Marketing is for a Business?

whatsapp Offline referral

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What role does mobile marketing play in an eCommerce online business?
marcus_avrelius Offline referral

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Very important since most of the traffic is mobile one. In other words the majority of internet users access the new using their smart-phones and tablets which means that you have to target that traffic source by adapting your eCommerce business site to meat the mobile phone browser requirements.
Erin Nagata Offline referral

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Mobile marketing allows you to reach potential customers wherever they are instead of having to wait until they log on to the internet with a computer, notice your physical sign or tune in to a broadcast.
maya Offline referral

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You have to understand that most of your costumers will be using mobile devices like smartphones and tablets to access your site to you have to design your website accordingly also develop APPs to make it easy for people to purchase or buy your products that is called mobile marketing! However in the other hand it could also refer to the marketing of products and services related to such devices!
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lucyjorge Offline referral

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how i can do mobile marketing
cybercock Offline referral

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Mobile marketing is very important because majority now browse from their mobile device
roger710 Offline referral

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Its trend of Mcommerce now. Mobile marketing is absolutely be great choice to promote.
storehippo Offline referral

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Now a days mobile marketing is new trends to increase our business and services.
evathomsan Offline referral

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At this time most of the people or business use mobile for all type of work, So mobile marketing is also important.
molly1 Offline referral

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Very important. Most of the people access internet via mobiles. Since more traffic comes through mobile, it is extremly important to enhance mobile marketing for your business.
TrishaM Offline referral

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Mobile marketing is important since most people have mobile devices right now. That's why most people still engage in mobile marketing because it reaches more people
Telirunen Offline referral

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Mobile marketing plays a huge role in e-business, because every second customer has a mobile device and can access your web resource. You must keep it in mind, and you should create a mobile version for internet browser or mobile application for your web site. Also, for the owners of e-business it is very important to have a mobile applications of CRM system, for example like those <REMOVED> It is very convenient to use them wherever you are.
LaurenA Offline referral

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1. People are Increasingly Accessing the Internet Through Mobile Devices
2. People Are Doing More E-Commerce Transactions through Mobile Devices
3. Mobile Technology is Changing the User’s Web Surfing Habits
4. Social Media Has Gone Mobile
5. Mobile Technology Allows Location Based Marketing
6. Smartphones and Tablets Remove Barriers to Mobile Marketing
7. Mobile Technology is Replacing the Television and the Radio
8. The Most Valuable Demographics are Mobile
9. Mobile Marketing can be Very Cost Effective
10. Other Parts of the World are even More Mobile
Marina0403 Offline referral

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I don’t think they are important. There are a few companies which send me text messages as a form of marketing – one or two of them are companies which I gave my number to a long time ago for various reasons, but the vast majority are companies whom I have no idea where they got my number from. Regardless, I find these messages to be annoying and a nuisance. Plus, they don’t even work as a marketing tool because usually I will just delete the message and forget about it.

Now, I think there are some things that can be marketed effectively via mobiles, but these are usually limited to the youth market – teenagers are generally not too busy to read/act upon a text. Plus, obviously downloading music, ringtones, etc can be a form of marketing if that is encouraging someone to go and buy a whole album.

One thing that I think is quite interesting is that Sony have just launched a new phone with Usher’s new album already loaded onto it. I’m curious to know what the point of this is. I actually can’t imagine that anyone would buy a phone for this reason, given that if you really wanted the album there are plenty of other cheap means to obtain it. I can’t really imagine that Usher is getting anything out of it either – okay, it might mean that people will listen to it who wouldn’t have done otherwise, but if you’re giving them a whole album then you’re not making any money out of them because they’ve got nothing left to buy
synergypower Offline referral

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Mobile marketing allows you to achieve potential customers wherever they are instead of having to wait on until they log on to the internet with a computer, observe your actual indication or tune attention to a broadcast.
MentorsHouse Offline referral

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1. Google said so.
If you start marketing on mobile for one reason today, make it this one: Google’s Mobilegeddon update actively penalizes websites that haven’t started to consider mobile marketing. Your site should be responsive and easy to browse on mobile devices.

To put it simply, Google will slap your website down in the search rankings. These penalties are becoming stricter over time. If your company hasn’t felt the impact yet, you soon will.
2. Mobile reaches a newer, broader audience.

Did you know some people don’t use desktops and laptops any longer?

An increasing number of people use mobile devices exclusively. If you aren't marketing on mobile, you're not reaching these potential customers at all.

Related: 5 Ways to Improve Your Millennial Marketing Strategy
3. Social media offers ad platforms.

Facebook and other platforms have realized the potential of mobile marketing. What's more, they've evolved their ad platforms to allow you to easily target mobile customers. You can get started simply by clicking a button. If you already are using social media advertising, this change takes mere minutes.
4. Mobile opens up virtual reality and other possibilities.

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