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How should companies measure their Social Media Marketing Success?

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Tripathlogistics Offline referral

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#1
Junior Member
How should companies measure their social media marketing Success?
ralphmiller Offline referral

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#2
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with more reach, visitors, likes and comments on their social media page and most import business from social media. every social media sites have their own analytics tool to measure these. You can use Facebook insights to check your business page growth from social media.
toursinfijiseo Offline referral

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#3
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Success is measured using the same metrics you use for any other marketing activity: traffic, leads, and customers. Counting the number of fans or followers you have can help you understand your social media reach, but the bottom line that determines its success is how many people it drives to your site, how many of them are qualified leads, and how many of them actually become customers.
Estherjuly Offline referral

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#4
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social media traffic, brand awareness, social media community engagement, social leads and so other things.
sankalppatil Offline referral

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#5
Senior Member
1. reach - the first place to start is to measure your ‘Reach’ – the number of people you have impacted with your social media content.
2. engagement- the next step is to see if anyone cared enough about your message to actually do something with it. By measuring ‘Engagement,’ you will have access to this vital information.
3. conversion - conversion will tell you how many people took the next step to enter your lead generation funnel and join your marketing database.
Mobiloitte Offline referral

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#6
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In Social Media Marketing you can check out the reaches , impressions and clicks and shares and you can judge the success of your page. You can also check the increase in the no of followers and fans for your social media page.
alicemark15 Offline referral

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#7
Senior Member
Hi, You can use Social Media insight to check the reach and clicks on your post, and you also use Short URL to know where you are getting users.
davidweb09 Offline referral

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#8
Senior Member
Google Analytics is best SEO tools to track your website traffic to measure SEO & SMO campaign success.
thomasleon Offline referral

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#9
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you check your profile properly
oxisimer Offline referral

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#10
Junior Member
google analytics will play big role in this case



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