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How to Find Your Target Audience in SEO?

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nancyv Offline referral

Posts: 13
Joined: Nov 2016
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#1
Junior Member
If you are planning for the marketing of your business services and go to understand the target audience about what are they feel or react with your website or services?

For example, you are marketing for web design services.
So, how to understand what are they like or unlike for your business services?
Victor Dub Offline referral

Posts: 779
Joined: Oct 2013
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#2
Posting Freak
I would say read online reviews that should give you pretty good idea about what your customers or users thinks about your stuff.
salenaadam Offline referral

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#3
Member
Some Steps to Identifying Your Audience.
Step 1: Identify Your Selling Points. What makes your business special?
Step 2: Examine Your Existing Audience.
Step 3: Ask an Outsider's Opinion.
Step 4: Create an Audience Profile.
damponting44 Offline referral

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#4
Member
How To Find Your Target Audience -

1. Create Reader Personas

2. Conduct User Surveys Regularly

3. Use Google Analytics

4. Find Your Target Audience On Facebook With Facebook Insights

5. Find Your Target Audience On Twitter By Connecting To Your Twitter Followers Dashboard

6. Run An Annual Audience Survey

7. Monitor Your Social Activity.
Latlon Technologies Offline referral

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#5
Member
go through some discussions of the business people in various forums and blog, then analyze their expectations and needs, so that you can serve them better.
kaamil20 Offline referral

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Joined: Mar 2014
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#6
Junior Member
The very first step to developing search engine optimized web content for your business is to know your target audience. Knowing the gender, age range, ethnicity, income level, interests, and attributes of your primary audience member will help you to understand what they are searching for online.
rinatripathi31 Offline referral

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#7
Member
DEFINE YOUR TARGET AUDIENCE AND THEIR INTERESTS
START CREATING RECOMMENDATIONS IN YOUR STRATEGY DOCUMENT
KEYWORD RESEARCH
fesco Offline referral

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Joined: Oct 2016
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#8
Junior Member
A good idea is to conduct user review and perform surveys to know what expectations people hold from the products you are selling. This will give you a path to promote your products/services accordingly.
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rida Offline referral

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Joined: Mar 2017
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#9
Junior Member
The target audience is defined as the group of people you are trying to reach. Knowing the gender, age range, interests, geographical areas, industry groups are the first step of defined audience. & kindly follow below steps to understand your target audience.
  • Based on your Business USP (unique selling point) build personas of your targeted audience
  • Ask your marketing team about idle client profile
  • Get qualitative information on your ideal customers
  • Go for keyword research
  • Monitor your brand on social media
  • Monitor competitors, and topics relevant to your business
  • Create a Quantitative Survey
lisa7878 Offline referral

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Joined: Mar 2017
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#10
Junior Member
Do Competitor analysis, check their links and start making your website links there. Find relevant website by "related:" search query in Google.





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