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PPC Advertising Advantages ???
The main advantage of Pay-Per-Click is that unlike organic SEO that you can spend your entire life trying to get ranking on the first page, PPC ads can quickly bringing in highly targeted traffic to your website.
Its a great marketing tool since it allows you quickly reach and get targeted traffic which means more potential customers. Facebook ads is a great example of it. Marketing costs money but its nothing in comparison to the cost of lost time. PPC costs money I get that but its money well spend. In online marketing time is money to the longer you wander around the higher the cost will be. You need to get results fast.
If you are in the online marketing thing then PPC is what you need to improve your marketing campaign get fast results.
PPC advantage is the find instant result.
There are two ways to get traffic to website.
#1 Paid - means spending money on services that offer PPC (per per click advertising) such as Google Adwords, Bing ads, Facebook and Twitter ads.
#2 Organic (free) - means getting free traffic from the search engine as a result of good SEO!
#1 Paid - means spending money on services that offer PPC (per per click advertising) such as Google Adwords, Bing ads, Facebook and Twitter ads.
#2 Organic (free) - means getting free traffic from the search engine as a result of good SEO!
Cheap unique hits to your site, although doesn't really effective, but at least cheap.
PPC advertising is basically one way to improve your website visibility and traffic instantly.
In the PPC advertising search engine the advertiser have to bid on a keyword. On a single website or network of websites, the publisher of the site will habitually set a fixed pay per click rate. It also called Cost per Click.
Fastest way to get results
1) Speed-to-market – Unlike organic SEO, PPC ads can be launched quickly, bringing in targeted traffic and qualified leads to your website.
2) Reach– Additional traffic can be sent to your website, expanding your online visibility and helping you establish your company as a leader in your industry.
3) Highly-targeted website traffic–Assigning different ad copies for specific keywords and demographics can dramatically increase the quality of website traffic. PPC ads can be scheduled to run during the best sales periods and in specific geographic regions.
4) Testing Capabilities– PPC is a great way to provide low-risk testing for keywords, enabling you to determine if a full site optimization campaign is worthwhile. It’s also great for landing page A/B testing, allowing you to direct traffic to your choice of different pages of your site in order to find which pages convert at the highest rate.
5) Maximize the return on your marketing investment– Because you pay for PPC only when an ad is clicked, it’s easy to manage costs, track conversions, and determine your ROI. Cost-per-conversions are valuable when comparing your PPC campaign ROI against other marketing tactics. Data is reported accurately and correctly and campaign results can be tracked extensively.
2) Reach– Additional traffic can be sent to your website, expanding your online visibility and helping you establish your company as a leader in your industry.
3) Highly-targeted website traffic–Assigning different ad copies for specific keywords and demographics can dramatically increase the quality of website traffic. PPC ads can be scheduled to run during the best sales periods and in specific geographic regions.
4) Testing Capabilities– PPC is a great way to provide low-risk testing for keywords, enabling you to determine if a full site optimization campaign is worthwhile. It’s also great for landing page A/B testing, allowing you to direct traffic to your choice of different pages of your site in order to find which pages convert at the highest rate.
5) Maximize the return on your marketing investment– Because you pay for PPC only when an ad is clicked, it’s easy to manage costs, track conversions, and determine your ROI. Cost-per-conversions are valuable when comparing your PPC campaign ROI against other marketing tactics. Data is reported accurately and correctly and campaign results can be tracked extensively.
The PPC Advertising Advantage are
(1) PPC is not easy
(2) PPC is collaborative
(3) PPC is ongoing
(4) You only pay when an interested person clicks
(5) You set your budget to control costs
(6) You can reach your target consumer at the right time with the right ad
(7) Unlike organic search, PPC can show results very quickly.
(8) PPC data can inform your other marketing channels
(1) PPC is not easy
(2) PPC is collaborative
(3) PPC is ongoing
(4) You only pay when an interested person clicks
(5) You set your budget to control costs
(6) You can reach your target consumer at the right time with the right ad
(7) Unlike organic search, PPC can show results very quickly.
(8) PPC data can inform your other marketing channels
Pay Per Click - Paid search is commonly referred to as pay per click (PPC) advertising because the most common form of ad buy with paid search is that you only pay when someone clicks on your ad. We like to refer to traffic from paid search as “doubly targeted” because the person has to:
Type in something related to what you sell, and
Look at all the information on the screen before deciding to click on your ad because she or he expects it to provide the information she or he seeks.
Type in something related to what you sell, and
Look at all the information on the screen before deciding to click on your ad because she or he expects it to provide the information she or he seeks.
Pay Per Click Advertising benefits are Instant Ranking on Search Engine Results, Speed-to-market, Testing Capabilities, Highly-targeted website traffic, Maximize the return on your marketing investment, etc.
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