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Paid advertising good or bad for SEO?
Lets say I am spending money on Google Adwords to show on the first page for some keywords OK. This increases my impressions, clicks and improves SEO. Now lets say I stop paid advertising campaign will this have a negative effect on SEO or this is one of the ways used to improve rankings?
I also think the same way. After all you pay Google to show your website on the first page as long as you do it it will continue showing there as soon as you stop it will go back to its original ranking position. However if you make this right then you can actually generate backlinks during the advertising campaign.
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