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SEM - Search Engine Marketing Vs SMM - Social Media Marketing

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astrologermanojsydney Offline referral

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SEM - Search Engine marketing Vs SMM - social media marketing
baloydi Offline referral

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It depends on the type of business.

Search Engine Marketing is used to create demand for product or services on SERP. Usually, the implementors of this strategy are those companies that most of it's customers rely on search engines during the purchase journey.

Social Media Marketing is used if most of the customers are very active on social media and most customers rely on social media when making a decision to buy or pay a particular product or services.

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