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I am working on my website title, I am optimizing title to make it more SEO friendly but I am not sure if I should include my website brand or name in the title? The problem I need to make my website title to stand out from the rest of SERPs.
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SEO - title with website brand or without it?
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SEO - title with website brand or without it?
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If rankings is not your concern branding is a good way to decrease CTR cause it makes SERP unique. But if you are working on improving rankings then it's better to use keywords.
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Keywords followed by the brand name is better.
Ex: Keyword 1 | Keyword 2 | Brand Niche
Most of the Shopping cart portals are placing their Meta title in the above way. Because they wants their product to be resulted first and branding of course plays a major role. (Both stands together when considering the conversion rates).
Ex: Keyword 1 | Keyword 2 | Brand Niche
Most of the Shopping cart portals are placing their Meta title in the above way. Because they wants their product to be resulted first and branding of course plays a major role. (Both stands together when considering the conversion rates).
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I agree with Kevin, that way you get maximize on both but also anchor the products to the brand.
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You should contain most targeting or primary keywords in website Title tag.
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Make sure the title is related to the article, yes you can add your domain name. Make its appear to be natural.
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Title is a brief description of the web page content, so you should use keyword in title. Website's title consisting brand name is not a negative point. It's a better way to include both keyword and brand name in title.
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