Web site SEO optimization?

seo has so many variables that I just don't know where to begin so let just say I have just started a new web site and of-course I need to start doing seo but what should start optimizing first? What areas of the web site should be optimized first to guaranty good search engine first impression. I want Google when it arrives at my site for the first time to get very nice impression about my site!

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Develop a website with good content.
Start with ON-page SEO - LIke content, Title, keywords, meta description, H1,H2,H3 tags, Alt tags for images, URl structure, robots.txt, sitemap, etc..
After finish with on-page , lets start with Off-page SEO for linkbuiding .
Submit your website to search engines like Google, Yahoo and Bing
Start with local listing..

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@draggin has really nailed it with his answer! I agree you should start by posting content to increase your search engine authority by increasing SERPs. Only then start doing "off-site optimization".

Note that if on-page optimization is done properly you will never need off-page optimization

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Thanks guys very much I though there was just one or two things that will help me to get my search engine optimization going looks like SEO is not for beginners.

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Search Engine Optimization is the process of improving the visibility of a website on organic ("natural" or un-paid) search engine result pages (SERPs), by incorporating search engine friendly elements into a website.

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Search Engine Optimization - On-page and Off-page
ON_PAGE : Content
URL
Title
Keywords
Meta Description
Alt tags
H1, H2, H3 tags
Site map
robots etc..

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its called On-page Optimization

title tags
alt tags (image optimization)
h1 to h5 tags
unique content ( dont use duplicate content)
site map
robots
descriptions
keywords

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