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What Is SEO / Search Engine Optimization?

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marcus_avrelius Offline referral

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#1
Support Team
Imagine for a minute that you're a librarian but not a normal one you're a librarian for every book in the world, people depend on you everyday to find the exact book they need, how do you do it? You need a system, you need to know, what's inside every book and how books relate to each other, your system needs to take in a lot of information, and spit up the best answers for patrons, questions, it's not an easy job!

Search engines like Google and Bing are the librarians of the Internet, their systems collect information about every page on the web, so they can help people find exactly what they're looking for, and every search engine has a secret recipe called an algorithm for turning all that information into useful search results. Now, if you own a website, search results matter. When your pages have higher rankings they help more people find you, the key to higher rankings is making sure your website has the ingredients search engines need for their recipes, this is called Search Engine Optimization or SEO.

As it turns out, most of the big ingredients are known, let's take a look.

First, words matter!
Search engines account for every word on the web, this way when someone searches for "what is SEO" the search engines can narrow your results to only the pages that are about those words.

Second, titles matters.
Each page on the web has an official title, you may not ever see it because it's in the code but search engines pay a lot of attention to page titles, because they often summarize the page, like a book's title.

Third, links between web sites matter.
When one web page links to another it's usually a recommendation telling readers this site has good information, a web page with a lot of links coming to it can look good to search engines, but some people try to fool the search engines by creating or buying bogus links all over the web that point to their own website. Usually search engines can detect when a site has a lot of them and the account for it by giving links from trustworthy sites more weight in the recipe.

Fourth, the words that are used in links matter too.
If your link says "letsforum is a SEO forum" and the word SEO is linked, search engines can establish that letsforum.com is related to the word SEO, this way when someone searches for SEO that site will rank well.

Lastly, search engines care about reputation.
Site with a consistent record of fresh engaging content and growing numbers of quality backlinks, may be considered a rising stars and do well on search rankings.

These are just the basics, and the recipes are refined and changed all the time, good SEO is about making sure your website has great content that supported by the ingredients that search engines need for their recipes.
maria Offline referral

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#2
Member
Thanks Marcus, if after reading this article people will still struggle with understanding what SEO is and how it works then I think they should look for something else to dedicate their time to!
invisibe_dude Offline referral

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#3
Posting Freak
Yeah still don't understand why people can figure out what is SEO I mean Google has all these great articles on SEO pdf files, DOCs and much more all out there for anyone to learn and for free no need to spend money on some bogus SEO Experts!
ivan Offline referral

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#4
Senior Member
Thanks Marcus for this amazing SEO article! SEO is such a difficult topic that I don't believe anybody will ever be able to learn it due to the fact that SEO changes frequently!
mikeyrc3 Offline referral

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#5
Junior Member
thanks marcus Smile
marcus_avrelius Offline referral

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#6
Support Team
(05-12-2014 04:52 AM)mikeyrc3 Wrote:  thanks marcus Smile

You're welcome. SEO is so easy to learn I really don't understand why so many are still struggling with it.
Debvrat Chaturvedi Offline referral

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#7
Junior Member
SEO stands for Search Engine Optimization. After reading this post, I get many useful points about the SEO. Its a very great post, and beneficiary for me. Although SEO keeps search rankings higher, of Google +, Yahoo, Bing and Twitter.
sarahmaegan26 Offline referral

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#8
Junior Member
its method of improving website visibility of website or web pages
webanalysis Offline referral

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#9
Junior Member
SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you. Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search ...google SEO is strategies, techniques and tactics to increase the number of visitors to a website by obtaining a high-ranking placement in search results. more information click here.
web analysis indore
antivirus234 Offline referral

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#10
Junior Member
Search Engine Optimization is basically a process of improving the visibility of a website or a web page in search engines via the "organic" or "algorithmic" search results. The higher a website ranks in the results of a search, the greater the possibility that the site will be visited by a user.
doctere Offline referral

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#11
Junior Member
(01-10-2014 01:24 PM)Maria Wrote:  Thanks Marcus, if after reading this article people will still struggle with understanding what SEO is and how it works then I think they should look for something else to dedicate their time to!

I agree that was an excellent informative explaination.
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johnstyle Offline referral

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#12
Junior Member
Search Engine Optimization-The techniques in seo are helpful to increase the number of visitors to a website.
sanorient2 Offline referral

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#13
Junior Member
(05-30-2014 12:57 PM)antivirus234 Wrote:  Search Engine Optimization is basically a process of improving the visibility of a website or a web page in search engines via the "organic" or "algorithmic" search results. The higher a website ranks in the results of a search, the greater the possibility that the site will be visited by a user.

I agree with you, search engine optimization is about optimizing your site as per search engine and make it search engine friendly , not only google also for Bing, and others ..
Bannay Offline referral

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#14
Junior Member
SEO means Sreach Engine Optimization. But its very difficult now a days. Here any friend who can share his/ her knowledge about latest SEO techniques
funsmanch Offline referral

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#15
Junior Member
seo (Search Engine Optimization)is the best way to catch heavey traffic in your website
vinod Offline referral

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#16
Junior Member
SEO is a technique to improve the website visibility on the search engines. The technique that used to improve the organic traffic on the website is called search engine optimizations....
really14life Offline referral

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#17
Junior Member
Understanding SEO basics is vital to ensure that you know how the search engines like Google and Yahoo Search work.

When you know how they work, you'll be able to get your websites, and all sorts of articles online ranking high on all search engines.

One of the first things you need to know is that Google and all other search engines ranks websites based on what they scan through whenever they visit a site.

You also need to build many back links with top page ranked sites as much as possible point back to your site, Google and other search engines use this in rank websites and to easily find and forward free traffic to your site through your site keyword.

Another thing you should start doing is, try and input targeted keyword into your post relating to the post title. All the above mentioned strategies works well when it come to search engine optimization (SEO) strategies.
sofyjohnson18 Offline referral

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#18
Senior Member
SEO stands for search engine optimization. It refers to technique that help your website rank higher in organic search result, making website visible to people who are looking for your brand, product, or service via search engines like Google, Bing, and Yahoo.
doccs us Offline referral

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#19
Junior Member
SEO stand for the Search engine optimization. SEO main motive is increasing the Keyword ranking of website. SEO is the Two Type On page seo and Off page seo.
worldemart0 Offline referral

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#20
Junior Member
Seo is techniques to increase traffic on your website for high rank in searh engines.





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