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What do you understand by Quality Score ?

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rahhulkumar Offline referral

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#1
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What do you understand by Quality Score ?
Victor Dub Offline referral

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#2
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Higher adwords quality score means lover PPC cost!

Quote:Quality score is an estimate of the quality of your ads, keywords, and landing pages. Higher quality ads can lead to lower prices and better ad positions.

https://support.google.com/adwords/answer/140351?hl=en
priya01 Offline referral

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#3
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Quality Score is metric which is calculated for each keyword between 1 to 10. The Quality Score define the quality of keyword compared between Ads and Landing page.
RajeshThummar Offline referral

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#4
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Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It is used to determine your CPC and multiplied by your maximum bid to determine your ad rank in the ad auction process.
ATMD Offline referral

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#5
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The quality score favors websites that have good click-through rate and low bounce rate, Google wants websites that make them a lot of money so they want to display the ads that are most likely to be clicked on by end users making the search. The more clicks a website gets, the more money Google gets, and Google will give them a better quality score accordingly
pxmediainc Offline referral

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#6
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Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads.
sinelogixtech Offline referral

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#7
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A Google Quality Score is a score assigned to your Google Adwords ad groups, based on a calculation of a keyword's relevance to its associated ad text, landing page and the user's search terms. A higher Google Quality Score leads to better ad placement (or ad ranking) at lower costs.
Saravanan12 Offline referral

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#8
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Quality Score is Google's rating of the quality and relevance of landing pages and your keywords and PPC ads. A high quality score of the ads gives more impression and clicks.
jacksmm Offline referral

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#9
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Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It is used to determine your cost per click (CPC) and multiplied by your maximum bid to determine your ad rank in the ad auction process. Your Quality Score depends on multiple factors, including:

Your click-through rate (CTR).
The relevance of each keyword to its ad group.
Landing page quality and relevance.
The relevance of your ad text.
Your historical AdWords account performance.
Saravanan28 Offline referral

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#10
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Quality Score is Google's rating of the quality and relevance of landing pages and your keywords and PPC ads. A high quality score of the ads gives more impression and clicks.
Mobiloitte Offline referral

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#11
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Quality Score is metric which is calculated for each keyword between 1 to 10. The Quality Score define the quality of keyword compared between Ads and Landing page.



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