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What is Adsense CPC, CTR, Impressions, RPM?

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badboy Offline referral

Posts: 106
Joined: May 2014
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#1
Member
I just got my Adsense account approved and first thing I always like to learn how stuff works and what it is so could you tell me a little bit about Adsense:

CPC
CTR
RPM
Impressions
invisibe_dude Offline referral

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Joined: May 2013
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#2
Posting Freak
CPC means cost per click what that you get paid when someone clicks on your ad!

CTR means click through rate and it's a percentage that tell you how many clicks were made in relation to impressions.

RPM means revenue per thousand views Google estimates that your earnings will be X once you reach 1000 impressions it's based on CPC.

Impressions means views this how many times your ads were viewed. 1 impression = 1 view
badboy Offline referral

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#3
Member
Do you know how Adsense calculates CTR and RPM?





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