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What is Google penguin 4.0?

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andy123 Offline referral

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Penguin 4.0 is a little bit different from Penguin 1.0 to 3 in that it's still designed to remove the impact of spam links on search results, but it's doing it by not counting those links in the core algo and/or by less strongly weighting links in search results.
kylojoe Offline referral

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Google Penguin is an algorithm designed to penalize and prevent link spamming. Penguin has undergone a number of updates, all intended to promote quality content and hamper anyone practicing unethical link building. The latest Penguin update is also more granular, which means Google will penalize individual pages as opposed to your entire website. If Penguin detects webspam on your website, it might bury the offending page in the SERPs, but the rest of your domain still has the potential to rank well.

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