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What is behavioral targeting?

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destroyer Offline referral

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#1
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How to understand behavioral advertising targeting and how can I make use of it?
KevinMax Offline referral

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#2
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Behavior targeting is focused for increasing the conversion rates. By Collecting the user information like page navigation flow/clicks/downloads/searches & analyse them to display the right advertisement!

Gmail Versus User behavior:
Gmail usually reads our Inbox mails to place the ad related to our mail. (Microsoft has proved this a long ago that Google reads and records all our Inbox mails - No security/privacy).

WordPress Plugin Versus User behavior:
I heard a WordPress plugin, that records whatever user doing on the website till the navigation. With that we can make the user to click the advertisement.
destroyer Offline referral

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#3
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Kevin thanks man your replies are great. Do you think is legal that someone is tracking to make money?
KevinMax Offline referral

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#4
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It is legal when the company is yours - Just take the previous case, Google reads all our Inbox mails but there is no one here to file a case even Bing/yahoo/Baidu..? No one? Because It's Google's free services and we're acknowledged to allow the Google bot to read our mails.

In simple, It is illegal when someone enter into other's room without even knocking the door.





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