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What is a Canonical URL? rel="canonical"
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What is canonical URL
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Some websites have multiple URLs linking to the same web page so if you add rel="canonical" to a URL it tells search engine that only this URL is use to access the page
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Standard URL: the web crawler benevolent URL that you need the web search tools to regard as legitimate. As it were, an authoritative URL is the URL that you need guests to see.
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