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What is difference between SMO and SMM?

Alex Thompson Offline referral

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What is difference between SMO and SMM?
maya Offline referral

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Posting Freak
SMM stands for Social Media Marketing and SMO stands for Social Media Optimization.

Social media optimization (SMO) is the process of optimizing a website to make it easier for visitors to share the site content across various social media sites.
Social media marketing (SMM) primarily focuses more on using social networking sites to generate traffic!
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marcus_avrelius Offline referral

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Support Team
For instance: adding Facebook share, like button and Twitter share button is SMO. However if someone used one of those buttons to share your link, post to Facebook or Twitter that is SMM.
sofyjohnson18 Offline referral

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Senior Member
SMO stands for social media optimization. SMM stands for social media marketing. SMO is a part of SMM. SMM is a paid advertising through social media network.

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