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What is press release in seo?

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ivan Offline referral

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#1
Senior Member
I have just stumbled upon a post that was explaining the benefits of press release for SEO, but what does press release exactly mean? And how to submit my site to press release?
chod Offline referral

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#2
Posting Freak
Then why not ask the person who posted the thread you read to further explain it so the subjects that are the same stay in a easy to find spot and a person would not have to come back and read multiple threads to get a single answer.
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ivan Offline referral

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#3
Senior Member
Hmm you right next time I will do that! So could you explain that to me plz?
chod Offline referral

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#4
Posting Freak
source : http://en.wikipedia.org/wiki/Press_release
Quote:A press release, news release, media release, press statement or video release is a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy. Typically, they are mailed, faxed, or e-mailed to assignment editors at newspapers, magazines, radio stations, television stations, or television networks.

Tom Kelleher states in his book, Public Relations Online: Lasting Concepts for Changing Media, that "given that your news-driven publics include bona fide journalists as well as others who read and report news online, the term news release seems to work better online than press release". Fraser Seitel also refers to press releases as being, "the granddaddy of public relations writing vehicles."[1]

Websites have changed the way press releases are submitted. Commercial, fee-based press release distribution services, such as news wire services, or free website services co-exist, making news distribution more affordable and leveling the playing field for smaller businesses. Such websites hold a repository of press releases and claim to make a company's news more prominent on the web and searchable via major search engines.

The use of press releases is common in the field of public relations (PR). Typically, the aim is to attract favorable media attention to the PR professional's client and/or provide publicity for products or events marketed by those clients. A press release provides reporters with an information subsidy containing the basics needed to develop a news story. Press releases can announce a range of news items, such as scheduled events, personal promotions, awards, new products and services, sales and other financial data, accomplishments, etc. They are often used in generating a feature story or are sent for the purpose of announcing news conferences, upcoming events or a change in corporation. Uncritical use or overuse of press releases by journalists has been dubbed churnalism.

A press statement is information supplied to reporters. This is an official announcement or account of a news story that is specially prepared and issued to newspapers and other news media for them to make known to the public.
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ivan Offline referral

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#5
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+1 from me for sure! Amazing reply Smile
chod Offline referral

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#6
Posting Freak
Nothing amazing about my reply. Its a quote from the wikipedia page I linked to.

These basic definition posts that keep getting flooded in here are getting old. People need to learn to do some research first, then post more complete and thought out questions. You could have googled for the answer just like I did read that page, then created a new thread that actually gives not only the chance to build a conversation with ideas and suggestions and so on, it is not just a dead end post that once you get a definition the post is dead. You could have asked about all the other questions you should have now that you know what the term actually means.

If you learn a new term and it does not open up a ton more questions then you are missing out.
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maya Offline referral

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#7
Posting Freak
Maybe you will find this list of Top 10 Best Press Release Sites interesting.

1. Newsvine.com
2. i-Newswire.com
3. Pressreleaser.org
4. Pr.com
5. Free-press-release.com
6. 1888pressrelease.com
7. Onlineprnews.com
8. Marketpressrelease.com
9. Prsync.com
10. FreePressIndex.com

Here you have 10 press release sites helped you submit your articles
chod Offline referral

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#8
Posting Freak
I would not use any of those services. If you want to do press releases get a real press release by a legitimate news source.
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maya Offline referral

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#9
Posting Freak
OK and do you think you can do it for free right?
chod Offline referral

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#10
Posting Freak
Yes real press releases do not cost you money. But there are some companies that will let a company sponsor a press release but that is generally noted in the article/release.

There is a difference between a press release on Say Wired.com than any of those sites. Or even a press release on Huffington Post vs. those sites.
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marcus_avrelius Offline referral

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#11
Support Team
There is always money involved!
chod Offline referral

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#12
Posting Freak
I would disagree, my company has been in both the publications I previously mentioned for free Wink
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marcus_avrelius Offline referral

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#13
Support Team
It is a good thing that your company offers free press release
chod Offline referral

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#14
Posting Freak
Not what I said. My company does not do press releases. My company has had press releases in Wired and Huffington Post and many other reputable sources. None of them cost my company money to have the press release. All but one I was contacted by them, to either talk about my company or be a source for of information on a subject that my company specializes in.
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ivan Offline referral

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#15
Senior Member
So I assume that press releases is good for SEO right?
chod Offline referral

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#16
Posting Freak
Depending on the source and validity of the press release. Not all press releases are looked at the same.
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marcus_avrelius Offline referral

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#17
Support Team
Agree with chod's statement!
ivan Offline referral

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#18
Senior Member
Cool thanks yo all for your help Wink





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