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Google AdWords is an online advertising service that enables advertisers to compete to display brief advertising copy to web users, based in part on cookies, keywords, predefined by the advertisers, that might link the copy to the content of web pages shown to users. Web pages from Google and from partner websites are designed to allow Google to select and display this advertising copy. Advertisers pay when users divert their browsing to seek more information about the copy displayed, and partner websites receive a portion of the income they generate.
Adwords is very prompt way for advertising introduced by Google for displaying ads and create an advertising network. It work according to concept of bidding where advertisers bid on certain keywords in order for their clickable ads to appear in Google's search results.
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